All 800 HealthSource docs and team members sat in silence, their eyes glued to two giant screens in front of them.
The images
showed different moments throughout a great company’s massive growth, drawing
laughter and cheers from the crowd. At the end, speakers above thundered a
simple message: “We are HealthSource.”
The
standing ovation that ensued announced the official beginning of SuperCamp
2012…and what a beginning it was.
Dr. Chris
Tomshack, who started HealthSource Chiropractic and Progressive Rehab just six
short years ago, presented what would be the vision of the ever-expanding
chiropractic family going into its promising future, and another step toward
its goal of 10,000 clinics.
“Healthcare
in this country is broken” Dr. Tomshack said. “What we have is disease care.
HealthSource is going to be the solution. We’re going to provide real Wellness
Care.”
Along with
an expanded role into patient wellness, Dr. Tomshack announced a new name for
the company: HealthSource Chiropractic and Progressive Wellness, further
solidifying HealthSource’s continued commitment toward real patient care.
“We want to
see 1,000 Wellness patients in your practice every month,” he told the crowd,
again drawing cheers.
This new
focus on Wellness Care will include:
·
Incredible Chiropractic Care
·
Essential Supplements for Every Patient
·
Weight Loss
·
Functional Wellness
·
Nutritional Guidance
·
Orthotics
·
And much, much more…
·
For
patients, this commitment to Wellness Care won’t have to begin on blind faith
that their chiropractor understands their unique needs. Instead, HealthSource
will be on the cutting edge of medical technology with the use of the
Allostatic Load Test.
Allostatic
Load is a true quantifiable measurement of the physiological wear and tear on
the body that results from ongoing stress. This breakthrough test can also
predict health and wellness 3 to 5 years into the future with up to 85%
accuracy.
“Your
office will be light years ahead of everyone else,” Dr. Tomshack said.
Dr. CJ
Mertz, known throughout the world as “Coach CJ,” will be leading the charge in
this complete commitment to wellness. Dr. Mertz has been the most outspoken
advocate for wellness care in the chiropractic field for the past decade, which
is one of the main reasons he signed on as co-president and chief innovation
officer earlier this year after seeing HealthSource’s goals aligned with his.
HealthSource
has also started the Corporate Wellness Initiative in response to its pledge to
improve the lives of everyone in the community, Dr. Tomshack said.
In this
program, led by guru Bill Bontz and his decades of experience, team members
working in the brand new Wellness Call Center at corporate reach out to local
businesses and community centers on behalf of all 350+ HealthSource clinics.
The team members schedule appointments for the docs to provide a 20-minute
lecture series at these businesses, essentially completing the most difficult
part of the lecture: getting the doctor’s foot in the door.
Dr. Mertz
will provide training through his new Speaker’s Academy so that the message
each doctor conveys is the most effective possible.
Dr.
Tomshack closed by reminding the audience that we all have a “moral obligation”
to improve the lives of those around us. Borrowing a quote from former Olympic
runner Steve Prefontaine, “To give anything less than you r best is to
sacrifice the gift,” Dr. Tomshack said that continuing to focus solely on fixing
pain instead of trying to improve the overall health of the patient goes
against everything HealthSource was founded on.
“Pain
relief care is sacrificing the gift,” he said.
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